We make an effort to learn about consumers – what they really want, how they react to certain offers, and how to better engage with them – to create perfect reward journeys and perfect data-driven promotions.
Data can ensure that your campaign addresses a real need of the consumer, not just your bottom line. Such campaigns in turn achieve higher retention, cutting down your costs to constantly acquire new customers.
With 5th Consulting you get the advantage based on comprehensive customer behavior and campaign performance data, ensuring that you can guide the customers into the desired direction. Insights help to arrive at the best strategy for a promotion that will deliver exactly what your consumers expect, as well as to predict redemption rates and by doing so create award winning campaigns.
We can help create experiential promotional campaigns across media channels that will connect you to your consumers and influence their behavior.