To increase sales and customer engagement with the brand, Nayomi Beauty Salon needed to elevate their brand awareness and public profile.
Raising the profile of the brand, building and growing brand awareness amongst the target audience.
Pick & Win Contest. The customer selects 7 services out of 30 services by Nayomi Beauty Salon to enroll in a chance to win. The card game allows the client to collect database and gather information on the preferred services of customers. The feedback mechanism tool will help the client to enhance those preferred services and for better campaigns in the future.
Tapping into the deep expertise of 5th Consulting, the campaign brought forward insights into the customer experience. 5th Consulting delivered the pick and win contest as a turnkey solution, managing the end to end journey, organizing the reward fulfilment of AED 150,000, and offering full promotional risk management services. Being focused on the complete success of the campaign, we also delivered valuable reporting insight both during and after the campaign.
November 05, 2020